Actor-producer Prithviraj Sukumaran, who directed Mohanlal-led L2: Empuran, talked about box office pressure in Malayalam cinema and whether it operates outside the Bollywood number-manual paradigm.

Asked if Malayalam films are free from box office concerns, Prithviraj told India Today Digital, “No. Box office is also important for us. We have too much pressure to give numbers and ensure that movies are financially viable. But we should be extremely grateful to the audience of Malayalam cinema, who have unevenly told us in very clear words that bad films will not get the number. ,

He said, “In recent years, we have a great run, where good movies bring in number, whether they are acting or directing them.”

Prithviraj believes that it is necessary to ensure that the audience change for your films to ensure that the craft be right.

https://www.youtube.com/watch?v=tchnd1pvxku

“Therefore, as filmmakers, actors and storytellers, we believe that if we choose a story, we think it needs to tell, be right for it, and treat it with respect, the audience positive Thanks to them, we know that if we cling to what we do best, they will come and see our films, ”they explained.

L2: EmpuranDirected by Prithviraj, Mohanlal starring, is the sequel to his 2019 film Lucifer. The director earlier announced that Impuran is the second installment of a planned trilogy. Produced by Lyca Productions and Ashirvad Cinemas jointly, the film will be a hit in theaters on March 27.