Samsung’s annual Galaxy Unpacked event is set to unveil its next generation of devices on January 22. Ahead of the launch event, the company had hinted at what would be revealed at the event, including the Galaxy S25 series and advanced AI-powered features. For example, the Samsung Galaxy S25 series is expected to be the first series to introduce Hey Gemini wake words to its AI-assistant, which will be a departure from the traditional Hey Google. Additionally, the event is also speculated to highlight its new entry – the Samsung Galaxy S25 Slim. Before we delve deeper into the details of the event, let’s take a look at how and where to watch the live stream.

Samsung Galaxy Unpacked event: How to watch the livestream

The Samsung Galaxy Unpacked 2025 event is being considered as the company’s next step in the AI-world. The event will highlight innovations planned for this year, exclusively for the Galaxy ecosystem. The event, to be held on January 22, will be live streamed on Samsung.com, Samsung Newsroom and the company’s official YouTube channel. The company has confirmed that the event will start at 10 am PT, which means in India the event will start at 11.30 pm PT. For updates, one can also tune into Samsung’s official social media platforms.

By pre-booking the Galaxy Pre-Reserve VIP Pass for Rs 1,999, customers can unlock benefits worth Rs 5,000 through e-store vouchers to use on upcoming Galaxy phones. Additionally, this pre-reservation provides automatic entry into the prize offering worth Rs 50,000.

Samsung Galaxy Unpacked event: what to expect

As per tradition, Samsung unveiled its upcoming Galaxy innovations during this event. And this year too nothing has changed. The company is expected to highlight its next-generation Samsung Galaxy S25 series. In the teaser of the event, the company has very cleverly shown what will happen in the event. If you look carefully, the teaser shows 4 edges of the smartphone, which together form the Gemini symbol.

Rumor has it that Samsung may introduce a fourth model in its lineup this year. Apart from the Samsung S25, S25+ and S25 Ultra, the company is reportedly planning to launch the Galaxy S25 Slim. This new variant is expected to compete directly with the rumored iPhone 17 Air, which may launch in September 2025.

The Samsung Galaxy S25 series has created a lot of excitement even before its official unveiling due to several leaks and speculations. Running on Android 15 and featuring 12GB of RAM, the flagship lineup is expected to get a substantial performance boost.

Beyond sheer power, the Galaxy S25 series is rumored to include notable advancements in displays, camera technology, and battery performance. The devices are expected to feature Dynamic AMOLED displays, potentially with higher refresh rates for better visuals. The advanced camera system with advanced sensors and AI-powered features is expected to provide sharper, more detailed images in a variety of situations.

Although the Samsung Galaxy S25 Slim may be showcased at the event, it is rumored to arrive later than the rest of the series.

Along with the hardware upgrades, the leak suggests that the Galaxy S25 series will introduce new AI-powered features. For example, a concise feature that includes weather updates, your daily schedule, and energy score if you use a Samsung wearable. Another exciting development is the integration of Google’s Gemini AI Assistant with Samsung’s apps. Read here to know more about the upcoming AI features in Samsung Galaxy S25 series.