The first look teaser of Varun Dhawan starrer Jawaani Toh Ishq Hona Hai is all set to release on April 13. Pinkvilla has exclusively learned that the highly anticipated property is a crisp, one-minute announcement video that gives audiences their first taste of the film’s OG David Dhawan’s world.
In David Dhawan’s signature style, the teaser will be full of colours, high-energy music and lots of nostalgic elements. The teaser will bring together the cast of the film including lead actresses Pooja Hegde and Mrunal Thakur, reveal the release date and set the overall tone of this youth entertainer. The source explains, “The teaser leans heavily on nostalgia while maintaining a contemporary edge, and echoing the filmmaker’s classic comic style.”
The digital launch is scheduled for Monday, April 13, and will launch across all platforms simultaneously, setting it up as one of the key announcement assets for the film. Given Varun Dhawan’s strong connect with the youth in energetic entertainment, expectations are already very high.
Although the teaser is of short duration, it has been strategically designed to generate buzz and set the stage for a larger promotional campaign. More details about the film, including its story and expanded cast, are expected to arrive soon after the teaser release.
Hai Jawaani Toh Ishq Hona Hai is produced by Ramesh Taurani under his banner TIP Entertainment and is set to release in theaters soon.
Also read: Hai Jawaani To Ishq Hona Hai Exclusive: Varun Dhawan, Pooja Hegde to shoot David Dhawan’s film in Rishikesh; diets