For nearly four years, PewDiePie’s monthly vlogs have offered fans a rare look at a quieter chapter of his life. What began as a way to document his stay in Japan gradually evolved into a family-focused series featuring his wife Marzia and their young son, Björn. Now, that chapter is closing.In a new vlog covering April and May 2026, the longtime YouTube creator said the series will end in September. The announcement was a surprise to many viewers, but the decision comes amid a growing concern among many parents living in the digital age: giving children the freedom to grow up away from the spotlight.
PewDiePie explains that his son Bjorn played a role in the decision
The latest vlog was in a familiar format. Felix Kjellberg took a trip to Japan, joining fellow creator Connor “cdogva” for a charity bike ride and spending time with family in Osaka. Björn was ever-present throughout the video, which ultimately resulted in the family having to make a difficult decision.At the end of the vlog, PewDiePie addressed the audience directly.“I have some bad news. Marzia and I have already announced on our blog post that we have decided… that we are going to shut down the vlog in September.”The attached post on Kjellberg’s mail provided more context. As Björn approaches his third birthday in July, Felix and Marzia believe it is time to create more distance between their son’s childhood and their online audience.“But now Björn is turning 3 in July, and we’ve decided that we’ll stop the vlog in September. I wanted to share it now so it wouldn’t be a surprise. The main reason is that we want Björn to grow up outside the Internet and enjoy life on his own terms. If one day he wants to be a part of my videos, I would never stop him, but I think the choice should be his.”
PewDiePie vlogs may be over, but fans will still see family updates
This announcement marks the end of a project that wasn’t supposed to last that long. According to Felix, the original idea was simply to document the changes in life in Japan. The overwhelmingly positive audience response changed those plans.“We started these about four years ago before we moved to Japan… and we thought we could just share what it’s like to transition to this new country. And that’s it. Maybe one or two, you know, but the outpouring of love and support has really inspired us to keep vlogging.”As Bjorn grows up, PewDiePie feels that the decision to appear online should ultimately be his.“We feel like he’s so much a part of our lives that continuing the vlog would mean Bjorn would be part of the vlog. I think we feel like it would be very much a part of my channel, Bjorn would be very much a part of my, uh, kind of thing. If he wants to be a part of it… that should be his choice afterward.”The family is not planning to disappear completely. In his blog post, he noted that occasional moments can still be shared through social media. However, for now, PewDiePie is choosing privacy over content, allowing his son to grow up without cameras documenting his every move. In an era when many creators are increasingly showcasing their children online, this move comes across as a deliberate effort to put that choice in Bjorn’s hands once he’s old enough to create it himself.