In the last few years, the prices of food items in theaters seem to be increasing rapidly. This often worries movie lovers who remain loyal patrons of watching movies on the big screen. Recently, an X post on this topic sparked a new debate online. X user Aditya Shah posted a screengrab of the prices of some items at an unnamed theater, as listed on Book My Show. He wondered who was paying such high prices for these places. In the caption he wrote, “Book My Show has some weird rates for food in theaters. Rs 430 for coke, Rs 720 for popcorn. I mean who orders this food at such obnoxious prices? “
Also read: This company serves you the food shown in the movies just as you see them
In the screenshot, the price of 80 grams of nachos and 50 grams of cheese dip is shown as Rs 400. The price of Masala Coke goes up to Rs 540 for the 810 ml option. Jumbo Cheese Popcorn (240g) is priced at Rs 720. See below:
BookMyShow has some crazy food rates at theaters
Rs 430 for coke
Popcorn Rs 720I mean who orders this food at such disgusting prices? pic.twitter.com/v6Zhv1kosQ
-Aditya Shah (@AdityaD_Shah) 15 October 2024
The viral post is being liked a lot online. One person pointed out that the base prices are not set by Book My Show but by the theaters themselves. Many people felt the prices were too high. Some users claimed that they were responsible for the low viewership in theatres. Others suggested possible reasons why some people might be willing to pay whatever the price. Check out some of X’s reactions below:
It’s not their fault. They are displaying the prices of the respective cinemas with small markups.
PVR is charging Rs 50 extra on flavors like Paneer.
– Srinivas S (@srini_soma) 15 October 2024
Very good. Thankfully, I’ve rarely had to go to a movie theater in recent years.
– Vishal Bhargava (@VishalBhargava5) 15 October 2024
These are one of the main reasons for low viewership in cinema.
– Sunil (@Sunil7803) 15 October 2024
Have to order at that price because they don’t allow us to get our own popcorn?
-Sandeep Hegde (@SandeepHegde) 15 October 2024
You’d be surprised how many teenagers and young adults think this is normal.
– Ajay (@ajaypalsaggu) 16 October 2024
Most of the common people cannot watch movies without snacks… hence they are forced to buy at exorbitant prices…. this is one reason why OTT is making waves….
– मेयु पूर्ण (@arunSaysSmile) 16 October 2024
Main reason for not going to multiplex
– Santosh (@Santosh24377108) 16 October 2024
NDTV Food contacted Book My Show for comment, but they are yet to respond.
Also read: How the humble popcorn became the world’s favorite movie snack