After more than 14 years, Apple overtakes Samsung as the top smartphone vendor in the world. According to preliminary data International Data Corporation (IDC)A total of 336.3 million smartphones were shipped in the last quarter of 2025, representing an increase of 2.3% compared to the same period in 2024.
Apple led the way during this period with 81.3 million shipments and 24.2% global market share. Cupertino rode the success of its iPhone 17 series, achieving its highest-ever quarterly revenue and its best Q4 growth since 2021.
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