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PratapDarpan > Blog > Tech Hub > Android TV manufacturers in India are no longer forced to bundle Google Play Store, CCI says
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Android TV manufacturers in India are no longer forced to bundle Google Play Store, CCI says

PratapDarpan
Last updated: 22 April 2025 08:48
PratapDarpan
1 month ago
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Android TV manufacturers in India are no longer forced to bundle Google Play Store, CCI says
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Android TV manufacturers in India are no longer forced to bundle Google Play Store, CCI saysGoogle has already practiced setting up its OS and Google Play Store on Android TV which is now ending. In the decision of the Competition Commission of India (CCI), it was found that the Google was using its main position to cut the competition.Google to follow new laws in IndiaGoogle fined to pay Rs 20.2 crore as fineGoogle asked for online advertisement dominance

Android TV manufacturers in India are no longer forced to bundle Google Play Store, CCI says

Google has already practiced setting up its OS and Google Play Store on Android TV which is now ending. In the decision of the Competition Commission of India (CCI), it was found that the Google was using its main position to cut the competition.

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Android TV manufacturers in India are no longer forced to bundle Google Play Store, CCI says
Google Android TV Case

Google has recently been facing several no -confidence cases, which highlights its wrong monopoly in the market. One such case has also been filed in India. The matter is now over, filed by two Indian mistrust lawyers. The Competition Commission of India (CCI) has finally stated that Google is “misusing its main position” to cut the competition to stand up to a chance.

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Following the CCI’s decision, Android TV manufacturers in India are no longer compulsory to bundle Google’s OS, Google Play Store or any other pre-installed apps.

Google to follow new laws in India

Google has submitted a settlement application under Section 48A of the Competition Act, which is being called “New India Agreement”. As part of this system, Tech Giars will now provide separate licenses for their play store and play services for Android-based smart television in especially India. According to India (CCI) of the Competition Commission, this step ends the prior responsibility to bind these services together or implement conditions such as default app placement.

In addition, Google has agreed to abandon the need for a valid android compatibility commitment (ACC) for smart TVs sent to India that are not already established with Google applications. This shift means that television manufacturers can now develop and marketing Android devices that do not meet traditional compatibility standards without dissolving Google’s Television App Distribution Agreement (TADA), CCI said.

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In its statement, the commission commented, “Considering the impact of nature, gravity and contraception, considering the assessment of content on records and disposal proposals on the record, it agrees to the proposal of disposal in the context of Section 48A (3) of the Commission Act and settlement rules.”

Google fined to pay Rs 20.2 crore as fine

After the application of 15 percent exemption on fine, the final settlement amount is Rs 20.2 crore.

The development stems from a case initiated by two individuals, Kshitij Arya and Purushottam Anand, who lodged a complaint under Section 19 (1) (A) of the Competition Act, 2002. The complaint was directed against Google LLC, Google India Private Limited, Ziaomi Technology India and TCL India, alleging violating several provisions.

Google asked for online advertisement dominance

In an important decision this week, an American judge ruled that Google has illegally maintained its dominance within the digital advertising sector. The court determined that Google had “inserts and maintained monopoly power” in two important components: Publishers advertising servers and advertising exchange. These platforms make backbones of how online advertisements are bought and sold – a significant income stream for news organizations and digital material creators equally.

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The judge said, “This exclusion behavior not only stopped the rivals from competition properly, but also caused great damage to the publication customers of Google, disrupted fair competition, and adversely affected the users receiving information on the open internet,” the judge said, as the Reverse said.

The ruling found that Google had actively distorted the advertising landscape to bypassing contestants, eventually restricted options for publishers and increased costs for consumers.

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