Akshay Kumar’s box office struggle: Can Sky Force help him establish his reign?

Akshay Kumar, once a box office stalwart, has been facing recent disappointments. Will Sky Force help him regain his star status? Let’s find out.

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Akshay Kumar
Akshay Kumar will be next seen in Sky Force.

Akshay Kumar has been one of the most loved and sought after actors in Bollywood. His films are often our go-to choice on difficult days. Did you have a fight with your parents? Arguing with your boss? Simply open your laptop and start playing Welcome. Many of Akshay’s films, like Hera Pheri, Bhagam Bhaag, Welcome, Bhool Bhulaiyaa and others, are some of the best mood-lifters till date.

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However, the same cannot be said for most of Akshay’s recent films. Not that they’re not worth watching, but they often feel like a one-time watch. For example, Bade Miyan Chhote Miyan suffered from poor dialogue writing, making it difficult to enjoy even as a single watch. Many other films of Akshay have also met the same fate.

When asked what was going wrong for Akshay, trade analyst Taran Adarsh ​​said, “Bade Miyan Chhote Miyan disappointed in terms of content – ​​no one can deny that.”

Some of the reasons for this breakdown could be the change in dynamics of Indian films, such as their demand for new subject matter, emergence of new faces and different genres. Akshay Kumar’s recent films, while targeting a niche audience, somehow failed to gain huge popularity. The emergence of various streaming platforms has also changed the way avid viewers prefer on-demand content rather than theatrical releases.

“The problem here is, you know, there was a little bit of overexposure – not only in the movies, but also in the commercials and public appearances. What happens when you see a lot of commercials running at the same time and five or six movies are released In a year where exposure takes priority, this is when the curiosity and mystery of seeing a big star on screen starts to fade,” Taran said.

Apart from this, competition from young artists in Bollywood has also increased a lot. Despite his experience and being in the industry for almost decades, Akshay Kumar probably needs a rethink to communicate with the new age audience.

Perhaps he needs to involve himself with new directors, try his hand at genres he hasn’t tried before, and take on more challenging roles that showcase his versatility as an actor. One could say he has tried to do it all. But, perhaps, this is not the best way to deal with the issue. He has no shortage of hard work. Oh no, he’s definitely trying his best. It may also have been the only effort that allowed him to struggle and achieve the success he was once accustomed to.

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Taran further mentioned, “Last year, Akshay did 4-5 films or had 4-5 releases, where all the films were of the same genre and were not different from each other. Sarfira was a very stellar performance, as That the game was in the game.” Which was done very well, I’m not denying that, but when a film doesn’t work, it doesn’t work.”

In the last few years, Akshay has made many social films. Most of his films which were successful at the box office were either comedy or action roles. Yes, Bade Miyan Chhote Miyan was an action film, but the beginning of the film was disappointing. Indian film audiences are evolving, demanding more nuanced stories, new perspectives and performances that transcend boundaries. Akshay Kumar’s recent films have not been able to adequately cater to these evolving interests.

Despite all the failures, Akshay Kumar remains a major personality in Bollywood. He has a loyal fan base and a long career full of successful films. He will next be seen in Sky Force, which is releasing on January 26 on the occasion of Republic Day. Bollywood loves a good patriotic film and there are chances that this one could cash in on Akshay’s filmography.

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When asked about Sky Force, Taran said, “It’s a very well-made film, and I think my first reaction when I saw it yesterday was that Akshay has done a great job – Really fantastic. It’s a word-of-mouth kind of movie.

This latest round of box office struggles could be a temporary setback for the actor, who has previously displayed his resilience in overcoming challenges. It remains to be seen how Akshay Kumar will overcome this current phase and whether he will be able to regain his dominance at the box office.

Sky Force will hit theaters on January 24.

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