Uber has announced that its popular “Ride Pass” membership program will be discontinued starting September 20, 2024. The program, which allowed users to lock in discounted rates for rides, will no longer be available for new purchases. Uber has informed Ride Pass users about the feature’s discontinuation via email. The move has left many wondering about the future of ride discounts and what this change means for existing members.

What was Uber’s Ride Pass?

Ride Pass was a subscription service introduced by Uber to offer its regular commuters a way to save on trips. For a monthly fee of Rs 49, users could lock in low rates, ensuring they paid consistent prices even when fares fluctuated due to demand, weather or other factors. This was an attractive option for those who relied on Uber regularly, as it offered cost savings and eliminated the worry of surge pricing.

Will existing Ride Pass users be affected?

Existing customers need not panic. Uber has assured users that their existing Ride Pass will remain valid till the end of its term. This means that if you have already purchased a Ride Pass, you will continue to enjoy its benefits till it expires. However, no new Ride Passes will be sold after September 20, 2024, and users will not be able to renew their subscription once it expires.

Uber’s decision to discontinue Ride Pass may disappoint many regular riders, especially those who took advantage of low, predictable fares. While the company hasn’t given a specific reason for ending the program, it has mentioned that they are working on “exciting new ways to improve your Uber experience.”

What’s next for Uber riders?

Although Uber has not shared details about what will replace Ride Pass, they have hinted at new developments in the pipeline. According to their email sent to users, Uber plans to introduce new ways to improve the rider experience, which could include alternative savings programs or features. For now, riders will have to wait and see what the company has in store.

In the meantime, Uber users should take full advantage of their existing Ride Pass before it expires. After the Ride Pass program ends, they will have to rely on regular pricing, which means costs may be higher during busy times. Stay tuned for more updates from Uber as they continue to develop their services for riders around the world.