Tollywood producer Naga Vamsi has revealed that he decided not to watch James Cameron’s Avatar franchise’s upcoming installment Avatar: Fire and Ash to avoid “unnecessary negativity” on social media. The producer said his decision was influenced by the strong reaction he received after sharing his honest opinion on 2022’s Avatar: The Way of Water.
Naga Vamsi reported on social media that whenever he expressed his dislike for Avatar 2, many users reacted aggressively and questioned how he could criticize James Cameron’s film. To avoid repeating that experience, he decided to stay away from the new Avatar film altogether.
Reaction after Avatar: The Way of Water review
In 2022, when Avatar: The Way of Water was released worldwide, the film received largely positive reviews and was praised for its visual effects, 3D experience, and James Cameron’s world-building.
However, Naga Vamsi shared a contrary view on his social media handle. He wrote, “James Cameron has ordered us to watch a marine biology documentary. And because it’s 3D and that, it’s a ‘visual spectacle’! We’re only allowed to say ‘Mastercraft’ and ‘Blockbuster’, anything else, Na’vi won’t accept JJ :P.”
His post quickly went viral, drawing mixed reactions. While some users appreciated his honesty, others criticized him for questioning the globally famous James Cameron film. The creator was flooded with comments, both positive and negative, sparking a heated online debate.
This is why Naga Vamsi says he took a step back this time
Reflecting on that experience, Naga Vamsi recently said that he specifically decided not to watch Avatar: Fire and Ash to avoid similar reactions. According to him, expressing different opinions about popular movies like Avatar often creates unnecessary negativity online.
The producer, who is known for backing Telugu hits like Bheemala Nayak, DJ Tillu and Varudu Kavalenu, clarified that his decision was not meant to disrespect James Cameron or the Avatar franchise. Instead, it was about choosing peace over reacting on social media.
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