KD – The Devil director defends Sarse Ninna song, urges to watch full video first
The lyrical video for KD: The Devil’s Sarse Ninna Serga Sarse has sparked controversy online, with criticism focusing on its lyrics, visuals and depiction of women. Director Prem has responded by defending the use of metaphor in the song and expressing confidence in the censor board.
Calling criticism “misplaced”, KD: Devil Director Prem has reacted to the reaction regarding the song. Sarse Ninna Serga Sarse, Urged viewers to “not judge” the video before watching it in full.
reacts to love row
Responding to the outrage, Prem defended the intention of the song and asked the audience to wait for the context. “If one has the right perspective, they won’t take this song the wrong way. Why is it that whenever a woman is involved, people assume the worst?” he told Bangalore Times.
❮❯
He further explained that releasing a lyrical video before the full track is a common promotional strategy. “People are reacting without watching the actual video or understanding the context,” Prem said. He said he was open to criticism, but only after the audience watched the full version.
about the song
Addressing concerns about the song, Prem said that the song is built on metaphors and play on words. He explained, “The entire song revolves around ‘bottle’. I can’t repeat that word again and again – it loses its charm. The visuals will make it clear.”
He quoted lines like ‘Kaiyal Batalu Antha Manevergo Thakkondu Hogabedi‘, which he described as a warning against bringing drinking habits into domestic spaces, and ‘meese hotthorigela, nan ondu question banana‘, which he said, raises a rhetorical question about men spending time away from supportive partners.
Saying that the criticism stemmed from a lack of close listening, Prem said, “People are not listening to the lyrics properly before pointing out mistakes,” reiterating that the full video would provide clarity.
‘There was no intention to offend’
On censorship, the filmmaker expressed confidence in the system. “We have a censor board for a reason. I trust them and I will abide by their decisions,” he said. He also clarified that he is not directly involved in the Hindi version of the song, which has reportedly been removed, as it is being handled by a different team. However, the Kannada version is still available.
Reiterating his stance, Prem said that his intention was not to hurt. He said, “If a small section wants to label the song, they are free to do so. But I know I mean no harm.”
about the controversy
The controversy escalated when the makers released the song in multiple languages, including a Hindi version. Sarke Chunar. While the Kannada track initially escaped major scrutiny, it was the Hindi rendition that drew severe criticism for its suggestive lyrics and visual treatment.
The backlash soon gained momentum, with several industry voices and organizations speaking out against the song. Singer Armaan Malik, the All India Cine Workers Association and the National Human Rights Commission were among those expressing concern. Lyricist Raqib Alam also revealed that he had anticipated potential censorship issues and had warned the team in advance.
Despite the increasing criticism, there doesn’t seem to be any impact on the film’s release plans. Guided by love, KD – The the devil Currently it is going to be released in theaters on 30th April.