The fourth season of the reality gaming entertainment show, Playground, is all set to stream soon. This was announced by Amazon MX Player, Amazon’s free video streaming service. Building on the immense popularity of the first three seasons, Playground Season 4 promises to take the thrill and excitement of the journey to new heights with intense drama, engaging performances, and engaging challenges that will keep the audience hooked from start to finish.

The new season of ‘Playground’ will feature an exciting mix of competitive gaming challenges, star-studded performances, and thrilling competitions, making it the ultimate gaming reality show experience. This season will see sixteen contestants divided into four teams, led by prominent personalities from the gaming and entertainment industry who will be mentors for each team. Viewers can actively participate by voting for their favourite contestants on the Amazon miniTV app.

“As we gear up for the next season of Playground, we are excited to welcome like-minded partners who share our passion for innovation, creativity, and customer engagement. The Playground ecosystem offers brands a unique opportunity to connect with their audiences in a meaningful way, and we look forward to collaborating with those who are ready to think outside the box and push the boundaries of what’s possible,” said Aruna Daryanani, Business Head, Amazon miniTV.

Hero MotoCorp returns as the presenting partner for Season 4 of ‘Playground’, reinforcing its position as the leading supporter of gaming entertainment.

Ranjivjit Singh, Chief Business Officer, India BU, Hero MotoCorp, said, “Hero MotoCorp is a pioneer in creating innovative customer experiences and building strong relationships with customers across the country. The “Challenge the Extreme” positioning for our Extreme motorcycle range perfectly aligns with the ethos and lifestyle of the new generation. Through this passion-point marketing initiative, we aim to establish a unique identity for Extreme and connect with one of our key customer segments in an engaging environment.”

The show will feature a variety of new and exciting games, ensuring that contestants and viewers are constantly challenged and entertained. From casual games to cutting-edge eSports titles, there will be something for everyone.

In addition to the gaming challenges, the contestants will also participate in team-building activities and entertainment segments. These activities will give viewers the opportunity to see a different side of the contestants and develop a relationship with their favorite players. The goal of the competition is to determine the “Ultimate Gaming Entertainer.” The winning team and individual champions of Season 4 can expect even more exciting prizes and recognition, making their victory even more rewarding.

TECNO, a leading global smartphone brand known for its innovative technology and stylish designs, has joined ‘Playground’ as a co-powered sponsor.

Speaking at the launch, Arijeet Talapatra, CEO, TECNO Mobile India said, “We strive to connect with today’s youth in the most authentic and relevant ways, matching their unstoppable energy! At TECNO, accessibility and innovation define everything we do and we are always looking for dynamic ways to connect with our Gen Z audience. Our partnership with Playground Season 4 is the perfect way to bring fun, excitement and meaningful engagement to the forefront. The energy of the last season was unmatched and we are more excited than ever about what’s to come. Together, we are pushing boundaries, breaking barriers and are set to scale new heights with this amazing partnership.”

Leading home appliances brand Haier has joined as an exclusive partner, bringing its expertise in innovation and technology to the show.

The fourth season of ‘Playground’ will premiere on Amazon MX Player and run for six weeks. The show will reach an even wider audience through strategic partnerships and cross-promotion. This will ensure that more and more people can discover and enjoy the show, increasing its overall impact.