OpenAI’s AI chatbot ChatGPT is reportedly about to become more expensive for its paid ChatGPT Plus customers. According to a recent report, the company plans to increase the monthly subscription by $2, which would mean around Rs 167 in India. However, this price increase will not stop there, as OpenAI is expected to increase the subscription cost to $44 (approximately Rs 3,685) over the next five years. The motivation behind these planned increases is believed to be OpenAI’s revenue goals and the high operating costs of maintaining its sophisticated AI systems, which require significant resources to operate efficiently. OpenAI launched ChatGPT Plus subscription in February at $20 per month (about Rs 1,650).

According to a report published in The New York Times, the AI ​​firm is eyeing to raise prices by the end of 2024. According to financial documents cited in the report, the ChatGPT Plus subscription cost is expected to increase to $44 per month by the end of 2020. 2029. This represents a significant increase from the current price, which is set at $20 per month in the US or $1,950 per month in India. The planned price increase highlights OpenAI’s push toward higher revenues as it faces rising operating costs of running the advanced AI systems behind ChatGPT.

This anticipated value increase could increase OpenAI’s annual revenues to levels on par with major corporations such as Reliance Industries and Nestle. Currently, OpenAI’s ChatGPT Plus service has approximately 10 million subscribers, making the potential financial gain from the price increase substantial. The documents, which were reviewed by the publication and meant for investors, reportedly indicate that OpenAI is currently generating “billions” in revenue from ChatGPT.

The company expects these figures to increase significantly in the coming years. Additionally, OpenAI is in the process of closing a new funding round, aimed at further accelerating its development and operations. The move reflects OpenAI’s ambitions to expand its financial success and further strengthen its position in the AI ​​industry.

As OpenAI maneuvers through its financial strategies, the planned price increase reflects a deliberate move to optimize revenues while managing rising operating costs. This approach outlines the company’s efforts to balance profitability with the challenges of scaling its AI services.

Despite substantial revenue projections, OpenAI is reportedly facing challenges in optimizing its operating costs. The company is expected to suffer a loss of about 5 billion dollars (about Rs 41.8 thousand crore) this year. A significant portion of these expenses are attributed to the high cost of running its AI-powered services. Additionally, other major areas of expenditure include employee salaries and office rental costs, further contributing to the company’s financial stress as it continues to expand its operations.

In a separate development, on September 23, OpenAI announced that one of its official accounts on X (formerly known as Twitter) had been compromised. According to a Bloomberg report, the @OpenAINewsroom account was hacked, and the intruder posted misleading messages urging users to click on links related to fraudulent cryptocurrency tokens falsely associated with the company.