The public spat between Openai CEO Sam Altman and XAI founder Elon Musk are re -warming up, this time on Apple’s App Store. On Monday, Musk accused Apple that it is impossible to “reach number 1 in the app stores apart from any AI company and it is called” an inequality mistrust violation “. He said that Xai would “take immediate legal action” against Apple, claiming the company’s rules that its AI app is in favor of Openai’s chat on Groke. Ultman replied, it is called “a remarkable claim”, which he had heard of the alleged manipulation of the X of the X to benefit himself.

Conflict becomes personal

Things quickly became personal. Through a separate X post, Ultman also shared a platform article (since two years ago) claiming that Musk’s tweet was shown earlier in users’ feeds. He wrote, “A lot has been said about this. I hope someone will get counter-disorganization on it, I and many others would like to know what is happening. But Openai will be focused on just making great products.”

For this, Musk replied, “You found 3m scenes on your bullshit post, you are false, more than I have received on many, despite being 50 times the follower count!”

For those who are still trying to find out what all this is, Musk’s main complaint is focused on the store rankings and Apple’s “Must-Hive Apps” list, where the chatgip is depicted, but not the grouke. Data from the censor tower shared through the Reuters, shows Chatgpt on top of the “Top Free App” list for iPhones in the US, while Grake is in 5th position and Gemini of Google is in 57th place.

Musk has also criticized Apple for not promoting Grocke or X, alleging “playing politics”. Apple’s ongoing partnership with Openai, which brings chatgpt for iPhones, iPads and MACS, seems to have made the dispute even faster.

From partners to rivals

This new struggle is part of a lot of rivalry between Elon Musk and Sam Altman. Back in 2015, he co-install Openai with a shared goal of developing AI, which benefits everyone. The company started as a non-profitable with the aim of combating large technical companies. But by 2018, his partnership ended. Musk left after reports described as a power struggle, including a rejected idea to merge Openai with Tesla. Altman lived as CEO and increased rapidly to Openai.

The tension came back publicly in March 2024, when Musk filed a suit against Altman, Openai President Greg Brockman and Microsoft. He accused him of leaving the company’s original mission and turning him into a “closed source, maximum-profit” business controlled by Microsoft. He pointed to GPT -4, as an example of AI, was placed behind a pewall, going against open -access values. Musk also claimed that Microsoft makes huge profit from technology that was never to commercialize on this scale.

In May 2025, Altman announced that OpenaiI would be under the control of its non-profit original body, reversing a controversial plan that can give more power to investors. While some saw it as a win for Kasturi, his lawyers said that the move lacked clear details and confirmed the trial, which is scheduled for testing in March 2026, will continue. Musk also stated that Microsoft played a role in a change in Openai’s board after being briefly removed in 2023, replacing technical experts with less qualified members.

Irony and public reactions

While Musk criticizes the profit-operated approach of Openi, their own company, XAI, for profit, offers grakes through a payment app as well as X. He is also included in other AI-Office projects, including Tesla’s Dojo supercomputer, neurlinks and optimus robots, raising doubts about whether it is about principles or competition.

The latest logic on X has the opinion of partition. A user named Matt Van Swolh posted, “I am picking Elon more than 1,000 Out of 1,000 times Sam and it’s not even close.” Another, Nicole D, supported Altman, praised GPT -4O how it “connects with people and helps us, fixes us, enhances our life”.

Others were disappointed with both, asking if they were working for “more good or more self-attitude and wealth”. Some said that both were doing the same thing, they accuse the other, using public claims to promote their own AI products.

What will happen next?

So far, neither Apple nor Openai have commented on the latest claims of Musk. It is not yet clear what is the plan of legal action musk. Apple is already under pressure in the US, where the Department of Justice has filed an antitrust case, and in the European Union, where the company has been fined for breaking the rules of the digital market. If the musc moves forward, its case may add to Apple’s growing list of legal issues.

But beyond the legal angles, this fight is also personal. Musk and Altmans themselves present as the public’s good, but both AI companies are competing for the top location. Each new argument on social media connects the story of two technical Titans closed only in a fight where winning can be more important than the ideals they once shared.