Reliance Jio has launched a new offer for its broadband users, making YouTube Premium free for two years with select JioFiber and Jio AirFiber postpaid plans. For anyone fed up with YouTube’s constant ads, this is a golden opportunity to enjoy a seamless, ad-free experience on one of the world’s most popular video platforms.

The Reliance Jio offer is available to users who subscribe to postpaid broadband plans priced at Rs 888 or above. It includes some of the most popular plans from Jio, which aims to enhance the overall experience for its customers. With YouTube Premium, users can watch videos uninterrupted by ads, download content for offline viewing, and even play videos in the background while multitasking. The subscription also comes with access to YouTube Music. You can avail 24 months of free YouTube Premium with JioFiber and Jio AirFiber postpaid plans priced at Rs 888, Rs 1,199, Rs 1,499, Rs 2,499, and Rs 3,499.

This new initiative from Jio comes as a response to the growing popularity of YouTube Premium, which has seen its price rise in India over the last year. Currently, the standalone subscription of YouTube Premium is priced at Rs 149 per month for individual users and Rs 299 per month for families, making Jio’s offering an incredible value for its broadband customers.

By bundling YouTube Premium with its postpaid broadband services, Jio is targeting households and individuals who consume large amounts of content on YouTube, be it on their smartphones, tablets or smart TVs. This is a strategic move to attract more users to its broadband ecosystem, where Jio is rapidly expanding its reach.

YouTube has become the preferred video platform for most people these days, whether it’s for watching news, watching tutorials, or streaming entertainment. However, the repetitive advertisements on the platform, many of which are not skippable and can last between 15 and 20 seconds, can often interrupt the viewing experience. With YouTube Premium, users can enjoy their videos without any interruptions and have a seamless viewing experience.

Another useful feature of YouTube Premium is the ability to play videos in the background. This is especially useful for smartphone users who like to listen to podcasts, music playlists, or even educational videos while using other apps or with the screen off. Additionally, users can download videos for offline viewing, making it convenient for those who travel frequently or have limited Internet access.

The inclusion of YouTube Music in the package is another highlight. With it, users get access to a dedicated music streaming app that offers millions of tracks, curated playlists, and personalized recommendations – all without ads.