If you have ever been on half the path through a recipe or workout video on Instagram and suddenly asked to “check my profile for Part 2”, then you will know the pain. You tap dutly through the profile, as you scroll on a digital tragedy hunt, and pray that you have received the right follow-up clip. As long as you do, this moment is gone, as well as your inspiration to eliminate the recipe or squats.

Finally, Instagram has decided that enough is enough. Enter linked reels, a new feature that allows creators to stitch their videos simultaneously so that they play in a reasonable sequence. Think of it as a chapter in a story instead of bursting of materials. Now, instead of leaving the thread mid-watch, the audience will see a clean “watch part 2” button in the bottom of the clip. A tap, and you are immediately on the next installment.

“We are excited to declare that you can now link the reels on Instagram to help the creators to organize your related material and help the audience to search for your reels more!” The company said in its announcement.

Mechanics are simple but smart. When you upload a new reel, now there is an option to link it to an existing. Select the relevant clip, hits publish, and Instagram takes care of the rest. Even better, you can go back to the old video, tap on the three-dot menu, choose “link a reel”, and can connect retroactively dots. Suddenly, which once was the scatter of isolated clips, becomes a consistent series.

For creators, benefits are clear. Linked reels encourage long-term viewing time, make multi-part storytelling comfortable, and ensure that the old videos are not buried under the new upload. Imagine a three-step pasta recipe that flows from prep, or a travel diary, which discloses day to day without the audience. It is the material with the structure, and it means high engagement.

On the surface, linked reels may look like a small update. But in practice, it indicates where Instagram is taking its small video strategy. The reels are no longer just throwing entertainment. With this change, Instagram is naked to the creators to think of episodes, mini-series, and campaigns that create speed over time.

It is also a clear step to keep pace with rivals. YouTube shorts have already engraved their location as a biping-procurement-friendly platform, where connected viewing is ideal. Linked reels give Instagram a uniform edge, converting casual clips into a sequence that more likely to keep the audience bent.

What Instagram has done, in short, is making the reel easier and infinitely more watchman to follow. This is a small innings that can change how manufacturers plan their contents and users how to consume it.

So, the next time someone says “Part 2 is on my profile”, you will not get sighing, scrolling and not losing. Thanks to the linked reels, you will simply tap and take, pasta, planks, or plot twists intact.