Companies merged their related media businesses in India on November 14, 2024, creating the country’s largest media company. The results announced as part of Reliance’s Q4 earnings, Mark Geostar’s first financial announcement after a $ 8.5 billion merger.
GeoHotstar, launched on February 14, exceeded 100 million paid users in five weeks of launch and, within 10 weeks, reached about 280 million paid subscribers-in view of the world’s second largest paid user base.
In March 2025, the platform recorded 503 million monthly active users operated by a large content library and main sports programs, including its extended content library and ICC Champions Trophy and Indian Premier League (IPL).
During the final of the ICC Champions Trophy, GeoHotster lodged 61.2 million concurrent viewers in India for digital sports streaming in India.
Geostar’s television network accounts for 34% of the total TV entertainment viewership, which reaches 760 million monthly viewers. Star Plus leads the Hindi General Entertainment Channel segment with six of the top ten shows. The film aired on Star Gold *Street 2 *, reached 41.2 million viewers.
Star Stream, Star Jalsha, Star Ma, Star Vijay and Asiant regional channels maintained leading positions in their respective markets.
The IPL 2025 increased both digital and TV viewership, with 1.4 billion digital views, a TV reach 253 million and 49.6 billion minutes of combined clock. On Gehotstar, viewers have increased by 38%during the first week, while the clock time of connected TV (CTV) has increased by 60%. The Champions Trophy got a 3.3 TV rating than the 2023 ODI World Cup.
The Women’s Premier League earned 771 million views on GeoHowstar, with a significant increase in CTV engagement. All sports programming were brought under the Star Sports brand, which now runs 24 channels, including dedicated feeds in Hindi, Tamil, Telugu and Kannada. As part of this consolidation, sports 18 brands were phased out.
Gehotter also expanded its digital programming by launching a format sparks showing the content of digital creators. The platform streamed cultural and music events, with Mahashivratri live stream attracting 39 million viewers and Coldplay concerts 8.3 million views from the Indian audience.
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