Apple earns record revenue ahead of AI Siri launch due to bumper sales of iPhone 17: The story in 5 points
Apple has released its latest quarterly earnings, revealing that the company made record profits following the launch of the iPhone 17 series. CEO Tim Cook has revealed that the company now has more than 2.5 billion active devices globally. Here are all the details from the company’s latest earnings call.
Apple’s profits have skyrocketed since the launch of the iPhone 17 series in September last year. In its latest earnings call, the Cupertino giant confirmed that it achieved record-breaking revenue of $143.8 billion. While iPhone sales played the biggest role in this revenue, Apple’s services like Apple TV and Apple Music also reached all-time records.
The Cupertino giant released its earnings from the first quarter of 2026 which ended on December 27, 2025.
Point 1: Apple achieved record revenue
In the earnings release, Apple revealed that its revenue in Q1 was $143.8 billion. This is an increase of 16 percent compared to the same period a year ago. Talking about profits, the company recorded a net profit of $42.09 billion.
Point 2: Record sales of iPhone
The iPhone 17 series was launched in September 2025. Tim Cook told Reuters that demand for the iPhone 17 was “shocking”. According to Apple CEO, iPhone sales in this quarter were better than expected. He added, “Demand for the iPhone was amazing, with revenues increasing 23% year over year to achieve their biggest quarter in history.” The company also reported that it gained market share in December, surpassing Android competitors.
However, Tim Cook also indicated that rising RAM prices could have a greater impact on the company’s margins due to increased demand for AI data centers.
Point 3: iPhone brings most of Apple’s revenue
iPhone 17 sales not only beat Apple’s estimates, but also saw record sales across all regions. “Unprecedented demand led to iPhone’s best-ever quarter, with all-time records in every geographic region,” Tim Cook said in the earnings release. According to Apple’s release, revenue from all iPhone sales during the period stood at $85.27 billion.
Point 4: Apple has 2.5 billion active devices worldwide
In the earnings call, Tim Cook said that Apple now has more than 2.5 billion active devices globally. The Apple CEO proudly announced this achievement and claimed that it reflected high customer satisfaction with the company’s products. He added, “We are also pleased to announce that our installed base now exceeds 2.5 billion active devices, a testament to the incredible customer satisfaction we deliver for the best products and services in the world.”
Point 5: Apple Services reaches all-time high revenue
The iPhone may be the star device when it comes to Apple’s earnings. But the company also saw significant growth in its services division, which includes platforms like Apple TV and Apple Music.
According to Tim Cook, services saw a 14 percent year-on-year increase, recording revenue of $30.01 billion.
Apple is preparing to launch AI Siri soon, possibly in February. It has partnered with Google, and it will use Gemini to power the next generation of Siri. Some reports say that eventually, it plans to turn Siri into a chatbot.